Client: Rothy’s

Shoes made from Recycled Bottles

Format: Vertical HD 4:5 for all social media platforms

Brief: To reimagine the TV ad for social media. To create 2 attention grabbing 10 second adverts using snippets from the TV ad, whilst showing off the product features in a bright and colourful way that reflects the brand’s aesthetic. The third video is a 6 second seamless loop.

Purpose: To encourage people to Shop Rothy’s

Assets provided: TV Ad Footage, Music

Roles performed by me: Titles, Motion Graphics, and re-edit of the TV ad using After Effects

April 2019

Client: Privalia

Like, Love, Match Campaign

Format: Square HD 1:1 for all social media platforms

Brief: 3x 10-second ads promoting the Like, Love, Match campaign, with each video focusing on a different element (Like, Love, & Match) that emphasise the wide range of products and brands available with up to 70% discount.

Purpose: To promote downloads of the app and in-app purchases

Assets provided: TV Ad Footage, Product Shots, Brand Logos, Music

Roles performed by me: Title & Motion Graphic Artist using After Effects

December 2018

Client: Better Me

Format: Vertical HD 9:16 for Instagram Stories & Snapchat

Brief: 10 second live footage ad, showing target demographic (20-30s female) performing a genuine and motivational workout in an accessible location. Videos to be delivered edited and graded, but naked of overlays, titles, or graphics, so that the client can add these themselves.

Purpose: To promote downloads of their app that tracks workout progress

Assets provided: Music

Roles performed by me: Producer, Director, Camera, Editor, Colourist

Barcelona, November 2018

Client: Marvel

Strike Force Mobile Game

Format: HD 16:9 for YouTube & social media platforms

Brief: To create 2x 15-second, high-impact, live-footage ads that show the intensity of the game and to emphasise the fact that you can “be a superhero, anywhere”. The ad was to be delivered with the mobile showing a green-screen only, so that the client can add in their own gameplay footage afterwards. Audio effects, titles & overlays also to be added by the client themselves.

Purpose: To encourage downloads of the mobile game

Assets provided: None

Roles performed by me: Producer, Director, Camera, Editor, Colourist

February 2019

Client: Google Digital Garage

Start Learning Campaign

Format: Vertical HD 4:5 for all social media platforms

Brief: To create 2 clean and simple short ads to promote a sub-section of Google Garage – “How Can Your Business Go International?”. The second video is a 5 second seamless loop.

Purpose: To promote sign-ups to Google Digital Garage’s free online courses

Assets provided: Vector Graphics, Music

Roles performed by me: Title & Motion Graphic Artist using After Effects

December 2018

Client: Pond5

Pond5 x Tribeca Film Institute Filmmaking Fund Campaign

Format: HD 16:9 for YouTube & social media platforms

Brief: To create 2 high-impact, 15 second ads using stock footage from the Pond5 website (hence the watermarks). The client will then replace the watermarked footage with the genuine stock footage from Pond5.

Purpose: To inspire filmmakers, or “storytellers” (using the specific wording for this campaign), and to promote the collaboration between Pond5 and The Tribeca Film Institute

Assets provided: Music

Roles performed by me: Editor

December 2018

Client: Monica Vinader

Format: Vertical HD 9:16 for Instagram Stories & Snapchat

Brief: 2x 10-second ads using provided photos & videos, to promote different marketing campaigns as written by the client

Purpose: To encourage product sales

Assets provided: Images & Photos of Products & Models

Roles performed by me: Title & Motion Graphic Artist using After Effects

March 2019

Client: AppsFlyer

Format: Vertical HD 9:16 for Instagram Stories

Brief: 3x title based ads

Purpose: To promote downloads of their app

Assets provided: Character Vector Graphics, Music

Roles performed by me: Titles & Motion Graphics using After Effects

January 2019

Client: Biotherm

Format: Vertical HD 9:16 for Instagram Stories

Brief: 3x ads to show the effects of Biotherm’s new product, and to encourage a “swipe up” to find out more

Assets provided: Photos, TV Ad Footage, Music

Roles performed by me: Titles & Motion Graphic artist using After Effects

January 2019